In the Midst of a Pandemic, New Data Helps Leaders Focus on What People Care About Most
What People Care About Most
Around the world, we’re experiencing an unprecedented period of uncertainty that is affecting every aspect of our lives. When experiencing such anxiety and worry, it’s natural to double down on our values.
The most effective leaders in times of crisis put their energies into helping people with what they care about most; what they value.
Thankfully, it’s no longer a mystery what our teams, anywhere in the world, value the most. The Valuegraphics Database is the first statistically accurate dataset that maps precisely what people care about, and how those values vary from one group of people to another. All that data, those half a million surveys collected from 180 countries in 152 languages, have taught us some fascinating things.