HOW YOU’LL BENEFIT

Instead of relying on guesswork and opinion to understand why groups of people behave the way they do, today’s technology allows us to analyze and synthesize data. 
When we truly understand what we all value most, we can unleash enormous passion and power. This is the fundamental disruption of our time: we can now predict and influence what people will do next.

500K

SURVEYS IN 152 LANGUAGES

We have collected close to a half-million surveys from around the world, using 152 languages. We asked people what they value, want, need and expect in life. This first-ever, purpose-built dataset of contextualized values is a random stratified statistical representation of the population. The information it yields is incredibly accurate. And every time we use the database, it gets even more robust.

410

POWERFUL METRICS

We have measured the importance people place on 40 core human values such as belonging, friendships, money, authority and family. Plus, we asked another 370 questions about everything from sports and the environment to debt and vacations. The result is an astonishingly rich dataset.

8x

BUDGET MULTIPLIER EFFECT

A Valuegraphics target audience will agree with each other on all 410 metrics as much as eight times more than an audience defined by demographics. As a result, every dollar spent influencing behavior will be exponentially more powerful.

OUR SERVICES

 

- Speeches

- Video Briefings

- Custom Sessions

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NEWS

 

“Valuegraphics shows how you to understand, reach, and motivate your target audiences more effectively and efficiently.”

– Dorion Carroll | VP Mobile Shopping for Amazon

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