CEO's are reading this: "Marketing Based on Age Doesn’t Work – Here’s What Does." David AllisonNovember 24, 2018MediaComment
Three years of research. Seven minutes on stage. David AllisonNovember 10, 2018#Walrusmagazine, #speakingComment
A Whole New World of Information: How Valuegraphics is Different from Traditional Age-Based Data and What That Means David AllisonNovember 9, 2018#data, #weareallthesameagenowComment
Age Is So Last Century: How Chronology Traditionally Shaped Our Behavior and What’s Replacing It David AllisonNovember 9, 2018#weareallthesameagenowComment
Jeff Haden, Contributing Editor to Inc., Magazine, writes: “A Study of 600,000 People Shows the Secret to Managing Millennials Is to Quit Thinking of Them as Millennials.” We couldn’t agree more. David AllisonNovember 6, 2018Comment
David talks with Lately about AI, Social Media, and Valuegraphics. David AllisonOctober 10, 2018Comment
Former TV Journalist and PR Strategist Renu Bakshi interviews David Allison David AllisonSeptember 25, 2018marketing, valuegraphics, Marketing, Valuegraphics, personas, postdemographic, eventprofsComment
The Future of Play: TrendWatching.com + Valuegraphics David AllisonSeptember 13, 2018Trendwatching.com, Play, Adventure ClubComment
We asked 100,000 people to name their favorite brand. Here's what they said. David AllisonAugust 26, 2018Brands, Marketing, dataComment
OMG OMG The Millennials Are Coming! What do they want now?!?!?!?!? David AllisonAugust 5, 2018millennials, post demographicComment
I've always had a ton of respect for TRENDWATCHING.COM. And then this happened. David AllisonJuly 29, 2018Comment