The Three Kinds of People Who Shop at the Mall. Which Kind are You? David AllisonDecember 31, 2019datadriven, segmentationComment
Stuff Like This Gives Me Hope that Demographic Stereotyping Can Be Disrupted! David AllisonDecember 21, 2019personas, postdemographic, datadrivenComment
Dear David: What can I do to convince people to use Values Thinking? David AllisonDecember 18, 2019values, valuegraphics, datadriven, personasComment