Keynote Example: National Association of Convenience Stores
Keynote at National Association of Convenience Stores
Recently I was asked to prepare Valuegraphics Profiles for convenience store shoppers.
I delivered the findings as a keynote speech to an audience of industry leaders, and shared what we found. I’m posting a few select slides as an example of how customized and useful every Valuegraphics Keynote will be.
Of course without me standing beside you to tell lame jokes and connect the dots these slides won’t tell you a lot, but I think they help get the point across: every speech is very customized.
The people at this event spend multiple-millions of dollars trying to succeed in a very competitive industry, Now that they know what convenience store shoppers really care about, they can spend their time and money so much more effectively than ever before. It’s roughly an 8X increase in the power of every dollar and hour they spend trying to motivate their consumers.
Next up?
Valuegraphics for people who shop for new tires, and a particular brand within that industry.
Then Dentists, what do they care about?
And people who attend conferences, what makes them go?
The next generation of High Net Worth individuals: what do they want from their financial advisors?
Which of a few creative concepts for a global consumer-goods brand triggers the values of brand fans?
What similar values are in play amongst people who are influenced by influencers?
New luxury shoppers: what are the right buttons to push to influence their purchases?
The list goes on.
Who are you trying to influence? Want to know what they really care about, so you can 8X your impact?
