Keynote Speaker David Allison

Behavioral Science Expert, Founder Of Valuegraphics

 
 

HOW TO CAPTIVATE A TARGET AUDIENCE

Who do your attendees want to captivate? What target audience do they want to engage and influence? David Allison will show them exactly how, with behavioral science insights from a database of 500,000 surveys.  

David will deliver a unique keynote using custom research conducted specifically for your event. His speech will reveal how to captivate the target audience your attendees want to reach. People will want to hear what his research reveals, because these insights are powerful, immediately useful, and not available anywhere else. 

Any group of people that can be described can be profiled. During an advance briefing call, you can discuss the selection of a stakeholder group/target audience, and David’s team will launch a custom research study. He will reveal the results on stage at your event. 

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SOME EXAMPLES: 

  • How to get more people to do what you want them to do

  • How to attract and keep the best talent

  • How to create grassroots support for your goals

  • How to influence your current customers/How to win new customers

  • How to decide on a loyalty program

  • What messages will create the most online engagement

ADDITIONAL TOPICS: 

  • Disrupting Demographics: Welcome to the Post-Demographic World

  • What Will They Do Next? Predicting the Future with Behavioral Science

  • Pandemic Recovery: What Can You Do to Thrive in the New Economy?

  • The Same But Different: A Global View of Our Shared Human Values  


David ​has a value-added mindset that ​makes it easy for event planners. He’s happy to help with the little extras: private webinars with a small VIP group, promotional videos that drive attendance, media/social media participation, and etc.


“He blew us away! Sparked great discussions! Highly recommended!”
Bria Weaver, Planner, The Restaurants Show 

“World Education Congress attendees loved him!”
Lori Pugh Marcum, Head of Meeting Innovation, Meeting Professionals International

“Amazing delivery on stage! Hit it out of the park!”
David Macadam, CEO, Middle East Council of Shopping Centers 

“He is a born storyteller and people love him.”
Douglas Coupland, Artist and Author

SHORT BIO

David Allison is the behavioral science pioneer behind Valuegraphics: a powerful disruptive influence that can change the world.

Valuegraphics makes it possible, for the first time in history, to identify the shared values of any group of people and unleash enormous passion and power. He shows organizations as wide-ranging as the United Nations to global consumer brands how to harness that energy to captivate attention and influence what people do next.  

David spent 20 years working at a succession of marketing firms and in senior roles with luxury brands until launching his own marketing company. In 2015 he sold his firm, and began work on Valuegraphics. His latest book was a best-seller within 24 hours of release, and INC Magazine named it one of the ten best leadership books of the year.