Who is Buying New Luxury and Why?


Who is Buying New Luxury and Why?

Seismic shifts in luxury consumer behavior have given rise to the term New Luxury as a way to talk about what’s going on. Valuegraphics reveals what the New Luxury consumer is looking for, and details the values, wants, needs and expectations of three very distinct audience profiles.  Understanding these three consumer profiles – extrapolated from 75,000 surveys from Canada and the USA, as well as 20,000 new surveys from Mainland China – will prepare attendees to motivate contemporary luxury consumers. This presentation can include a custom profile for a particular product, service or brand category chosen to suit your attendees.

A Short Video TEASER ABOUT the CUSTOM DATA IN This Speech

Every keynote speech David delivers is based on a custom data profile pulled from the 75,000 surveys in the Valuegraphics Database.  No two are ever the same. Attendees leave with concrete and applicable insights about what their audience wants, and what messages will motivate them most. 

David is represented as a keynote speaker by the National Speakers Bureau and the Global Speakers Agency.