Who wants to live at the mall? Shopping Centres as Vertical Villages

Who wants to live at the mall? Shopping Centres as Vertical Villages

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This report dives deep into the most motivated audience segments who are very likely to be interested in what life at a mixed use community built around a redeveloped shopping mall will be like. These are the low -hanging-fruit when it comes to prospects for condominium sales or apartment rentals. We know statistically what they want, and what will influence them to buy or rent their home at the mall. This is based on the world’s first dataset built specifically to profile target audiences for any product, service or brand, and to detect what messages will influence them the most.