EAST CHERRY CO: What's Your Most VIP Personal Value?

fullsizeoutput_4445.jpeg

CREATIVITY

Harry Hill & Callum Gunn, East Cherry Co

“It’s always all about the product, so it’s got to be creativity. That’s what motivates us.”

Harry and Callum handle pretty much everything about how Valuegraphics looks to the world, and they do a damn fine job of it. It's clear that creativity drives them: they'll sacrifice personally in order to get a new piece of equipment or travel to a perfect setting to make their product better. Anyone who thinks the new generation of entrepreneur doesn't put in 150% – or expects fame and fortune without effort – hasn't met these two.